The tracker records when and to whom an application was submitted, and whether the applicant visited Glassdoor within 30 days prior to or after submitting an application.
How do we know if the applicant visits Glassdoor? Because we generate a random user key for each visitor to Glassdoor and then compare this user key with those of users who submitted an application. Glassdoor stores the random user key by means of a cookie installed on each user's internet browser. If the user key of an application matches that of a user key of a visitor of Glassdoor within +/- 30 days of application date, we count that user as an "Influenced Applicant" for that partner.
A person may remove the random user key that Glassdoor has generated for them by clearing their Glassdoor cookies.
All metrics that arise from Candidate Influence Tracker data, such as "Influenced Applicants", are reported on an aggregate level only (at the employer level and not an individual level). For example: An employer may see their total number of "Influenced Applicants" for a given time period, but no employer can see any data regarding a specific applicant or applicants.